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“Champions of Waterfront Excellence”

 Our Vision

  Waterfronts, the elemental edges where land and water meet, are special places.  They represent at once a boundary between and a joining of resources, of differing natural processes, of aquatic and terrestrial life, and of the unique forms of human activity and settlement that reflect our yearning to be near that edge.  They are the places where one environment provides access to the other, where the diversity of life is at its richest and yet most vulnerable, and where there is fierce competition over their use.  

 Waterfronts traditionally harbored unique forms of commerce that depended upon a waterfront location for their existence. Most of the world’s largest cities, and many smaller cities and towns, were established on water bodies.  Today, we are living in a time when that relationship has evolved, creating serious economic shifts, but also excellent opportunities for new waterfront visions. Shipping has changed dramatically around the world, many industrial and maritime uses dependent on waterfront locations have disappeared, and large areas of waterfront land, particularly in port cities, have opened up.  Today, waterfront areas present great opportunities for transformation into imaginative arrangements of new uses, such as commerce, cultural facilities, public open spaces, and housing. At the same time, traditional port facilities have been consolidated, while new forms of maritime uses are emerging. With improved post-industrial water quality, waterfronts are also providing primary sources of human recreation including parks, boating, fishing, surfing and swimming. Waterfronts serve as magnets to release our passions to work and play near the water, and our desire to quietly contemplate the wonders they offer to the human spirit. 

For communities and areas fortunate enough to be on a waterfront, it is often the unifying element that defines them and serves as the source of their beginnings, their heritage, and the reason for their existence. They can also anticipate futures that sustain their culture, economy and quality of life while drawing on such an important and precious resource in new ways. 

Enhancing, protecting and preserving our waterfronts, and recognizing those who work to make that possible, represents the primary purpose of The Waterfront Center.  

 

Our Values

 In espousing this purpose, The Waterfront Center embraces the following principles as its values for the organization:  

            Authenticity

            Accessibility

            Inclusiveness

            Sustainability

            Adaptability

 

These principles are neither a sequence of steps nor a priority listing of the values that must be taken into account in redeveloping a waterfront.  Rather, they are intended to be embraced as a comprehensive whole and to be adapted to the unique attributes and essence of each waterfront.  Each community must be true to itself and it is in this spirit that these principles are put forward, to be adapted as needed and appropriate.

 Our principles have been derived from the Waterfront Manifesto developed by The Waterfront Center with the help of the 1999 Excellence on the Waterfront jury.  That document represented the first statement of waterfront values anywhere and it has been followed or replicated frequently since. With this new statement of vision and values that manifesto has been amplified and enhanced. 

 Authenticity

 

Astoria , Oregon .  Copyright: Ann Breen

Inspiring pride, identity, and economic development on our urban waterfronts:  Our urban waterfronts are the most dynamic of resources with tremendous potential for economic development with a mix of uses, such as recreational, cultural, commercial, residential, and industrial.  Realizing that potential in ways that capture the essence and identity of each waterfront is what we strive to achieve.  

Achieving originality and authenticity:  We believe that the planning of our waterfront areas should embrace the unique, authentic attributes of each waterfront: its own history, culture, use, visual character, and environmental qualities. Formulaic approaches and trends should be avoided. Each waterfront plan should capture the essence of its special place.  

Telling the stories that connect people to place:  We believe in creating waterfronts that harmonize with the history and culture of each community, respect natural qualities, express those attributes and tell those stories in their design, and embrace the public enjoyment of these special places.  

Providing for education, public art and interpretation:  We believe that education is a key to helping people protect their waterfront resources. Waterfronts are great places to express the natural values, history and culture of communities that contain them.  They provide unparalleled opportunities for interpretation and education as well as inspiration with public art installations that celebrate the relationship between water and land in fresh, original and imaginative ways.  

Accessibility

Conway , South Carolina .  Copyright: Ann Breen

Protecting the public interest on our waterfronts:  We stand for advancing the most beneficial and respectful uses of the resources that our waterfronts provide us and, in doing so, protecting the long range public interest.   

Maximizing public access and use:  We believe that public access to, from, and along urban waterfronts means direct physical as well as visual access to the water and along the water’s edge. Where public access might interfere with natural processes, navigation, or public safety, innovative solutions should be explored.  Providing public access from land to water and from water to land should be a guiding objective of any waterfront planning and design effort.   

 

Inclusiveness

Superior , Wisconsin .  Copyright: Ann Breen

 Embracing a holistic process:  We believe in shaping achievable visions for our waterfronts by crafting an interdisciplinary and comprehensive approach adapted uniquely to each waterfront and the needs of its community. At a minimum, the process should reflect the dynamism of the marketplace and economic feasibility, design approaches and community input that are indigenous to their locations, environmental conservation and sustainability, historic preservation and design excellence, and the provision of public access and uses.

Ensuring meaningful community involvement:  In crafting visions for improving our waterfronts, it is imperative to engage and intimately involve the communities that they serve, particularly those who live, work and play along them. In implementing those visions, meaningful community participation should continue in all aspects of the project’s development.

 

Sustainability

New England Estuary.  Copyright: Ann Breen

Ensuring the protection and respect of our natural waterfronts:  Our natural waterfronts must be honored and preserved in ways that recognize the scarcity of their resources and their potential sensitivity to human interaction.

 Remembering that waterfronts are part of watersheds:  We must be mindful that every waterfront is an integral part of an interconnected watershed, including its upland areas, creeks, rivers, estuaries, beaches, shorelines, and bays. We also know that watersheds are being increasingly stressed by climate change. The function and balance of the watershed must provide the context for developing any particular waterfront plan.

 Preserving and restoring water quality: The environmental sustainability of waterfronts relies upon the quality of their water resources. We stand for preserving environments with high water quality, and restoring those that have been damaged in the past. 

 

Adaptability             

Seoul Korea .  Copyright: Ann Breen

 Remaining Responsive to Change: The proper planning and improvement of our waterfronts should be responsive, responsible and adaptable to changes in the economy, the environment, and the laws governing their use, while also respecting the timelessness of each waterfront installation.

Generating sustainable economic development: Waterfront redevelopment has the potential to contribute to the long-term economic well-being of its surrounding neighborhoods and larger urban area.  We believe in ensuring the economic, social and cultural stability of waterfront areas by integrating high-quality new development with adjacent communities, providing employment to both current and new residents or workers, and including new cultural and community facilities.

Laying a foundation for the future:  Short-sighted actions can cause permanent damage to resources as precious as our waterfronts. Already waterfronts are struggling with the impacts of climate change such as rising sea levels and more frequent, intense storms. Planning ahead for 25 or more years is a reasonable goal. We stand for taking the long view in developing our waterfronts, and laying a solid foundation for the future. 

 

Our Programs

(Please Note: Possible future programs are indicated in italics.) 

In advancing its vision and values, The Waterfront Center undertakes the following activities to champion waterfront excellence:  

            Educate 

            Facilitate

            Communicate, and

            Celebrate.   

 

Educate

 

Japan Presentation, Kitakyushu , Japan .  Courtesy of the City of Kitakyushu

 Annual Conference

The Waterfront Center sponsors an annual international conference during the fall of each year in North America .  The purpose of this conference is to:

            discuss current issues of the day as they affect the waterfronts of the world, 

            facilitate networking between various waterfront organizations, municipal officials and  professionals involved in the planning, design, and management of waterfronts, and

            attract other organizations, individuals, and entities with an interest in improving their own waterfronts.

 Conference speakers engaged in waterfronts are invited to present their projects and how they achieve the Center’s vision, provide up-to-date information, and share nitty-gritty lessons learned from the project’s planning, design, community engagement, financing, and implementation. Conference attendees are invited to be active participants in these discussions and to dialogue with the speakers and other colleagues. 

 

Local City Workshops

The Waterfront Center sponsors an all-day workshop in conjunction with the annual conference in its host city where local representatives present and discuss the “host waterfront.” The purpose of these workshops is to:  

            give the host city the opportunity to present its history and the evolution of its waterfront

            visit and tour key waterfront sites 

            introduce local professionals, community representatives and public agencies involved to The Waterfront Center’s activities and members, and 

            discuss their hands-on experience in planning and designing their waterfronts. 

 

Library of Waterfront Images

The Waterfront Center owns an extraordinary collection of over 20,000 slides of waterfronts from around the world as well as images of all award submissions. When these are organized and catalogued in digital format, they will provide an important resource on the history of the waterfront rejuvenation phenomenon from the 1970’s to current projects today. 

Active Participation in Other Conferences and Organizations

The Waterfront Center will collaborate and remain active in the field by sending speakers to other conferences and organizations that touch upon waterfront issues, including such organizations as the Urban Land Institute, the American Planning Association, the American Society of Landscape Architects, the Coasts, Oceans, Ports and Rivers Institute, and other such venues. This participation will not only spread the message of The Waterfront Center but also increase its visibility and profile as an organization.  

International Waterfront Center Conferences/Workshops

For a fee, The Waterfront Center may organize future international workshops or conferences in Europe, Asia, Australia or elsewhere overseas. The Center would serve as the organizer of such an event and co-sponsor it with a local host.   

 

Facilitate

 

Yorktown , Virginia .  Copyright: Ann Breen

 Community Consulting 

The Waterfront Center may develop visions for waterfronts in response to requests and funding from public entities, and non-profit, for-profit, or citizen organizations. Depending on the project, the Center’s co-directors provide spot consulting services and tailor-made visual presentations and/or assemble special multidisciplinary teams. Community consulting teams involve a group of specially selected experts, in appropriate fields, to engage that entity and recommend design concepts and planning actions to be taken to help realize that waterfront’s true potential.  

Topical Workshops

The Waterfront Center can organize workshops around important current topics related to single issues involved in the success of waterfront redevelopment.  In the past, the Center has conducted workshops on such topics as aquariums and nature centers, passenger vessels, project funding, waterfront gambling, and public access.

 

Communicate

      

Publications 

In the 1990’s the co-directors of the Waterfront Center published two illustrated hardcover books about the waterfront phenomenon that are still in use today. In addition, numerous booklets and articles have been published about many aspects of waterfront redevelopment by the Center. 

 

 Communications

The Waterfront Center’s website and digital newsletter offer objective, trustworthy information and an ongoing way to communicate with its multi-generational and geographically dispersed members.  

Related Publications (examples)

1) Awards Compilation. An illustrated compilation of award winning projects and plans since 1987 from “Excellence on the Waterfront.”  This publication could be available through the Center’s web site. 

 2) An abbreviated hard copy version, The Artful Waterfront (working title), is another possibility. This publication would celebrate how creative expression found on waterfronts around the world that interpret natural values, the history and culture of cities and towns, or simply make them more beautiful places.  

Website

The website could become the source of information on waterfronts and the clearinghouse for contacts and links. The photo library could be available via the website.  It could also be used for outreach to new members, networking among current members, and links to possible speakers.     

Public Speaking / Speakers’ Bureau / Clearinghouse / Networking (digital)

The Waterfront Center will offer public speakers for conferences, seminars, and related sessions on waterfront issues while serving as a clearinghouse and network to keep pace with the waterfront issues of the day.  

 

Celebrate

  

Award Winners Baltimore

 “Excellence on the Waterfront” Awards Program

The Waterfront Center sponsors an annual “Excellence on the Waterfront” Awards Program to recognize built projects, comprehensive plans, grassroots citizen efforts and student work that represent the best national and international efforts at furthering excellence on the waterfront that best capture The Waterfront Center’s vision and values.  The awards, reviewed by an interdisciplinary jury of international experts, are presented and announced at the annual Waterfront Center Conference.

         

“Excellence on the Waterfront” Awards Publication

Each year, an awards publication is created that showcases the winners of the “Excellence on the Waterfront” awards program. This serves as a reference for each project and its awardees. The report is available for purchase at the conference following the award announcements and by contacting the Center. 

Celebration Ceremonies

Two ceremonies currently take place at the annual conference: a water ceremony and a gala awards dinner. The water ceremony has become a tradition at the opening of the conference. Individuals who have been asked to bring a small bottle of water from the rivers, lakes or bays that touch their cities pour that water into a common bowl to symbolize the waterfront community’s collective commitment to the health of the world’s waters as well as to sound waterfront planning and development practice.  The gala dinner takes place after the presentation of the awards as a way to honor the “Excellence on the Waterfront” winners. It is a festive occasion that brings together the worldwide waterfront community.  

Anniversaries

Anniversaries offer occasions to celebrate past achievements and reflect on the future of waterfronts. The Center is proud to participate in celebrating many of these important milestones in improving and promoting excellence of our waterfronts.